Interesting to see how we define and describe concepts in times of merging technology. Syzygy says it’s a new TV experience concept. To me it’s more taking the focus off TV and connecting it with all your other devices. Your TV becomes part of the already existing ecosystem of mobile digital tools and is one of many media surfaces. An opportunity to create more interactive content and keeping the fixed mounted screen in your living room on and alive. Reminds me of another great example by BERG, London.
This is the first of two video sketches illustrating some of the ideas and principles behind Dentsu London’s communications strategy Making Future Magic.
This is part of a collaboration between Dentsu London and BERG. You can read more about both films at Dentsu London’s blog bit.ly/mediasurfaces and on BERG’s blog here bit.ly/incidentalmedia and here bit.ly/thejourney_ms
Apture is shifting the way information is connected on the Internet. It’s about turning anything on a page into a link or doorway to more information. Everything is interactive. If you aren’t using Apture to browse the web, then you aren’t experiencing the Internet.
Not an entire new thought but absolutely relevant these days and well-done executed.
INFLUENCERS is a short documentary that explores what it means to be an influencer and how trends and creativity become contagious today in music, fashion and entertainment.
The film attempts to understand the essence of influence, what makes a person influential without taking a statistical or metric approach.
Written and Directed by Paul Rojanathara and Davis Johnson, the film is a Polaroid snapshot of New York influential creatives (advertising, design, fashion and entertainment) who are shaping today’s pop culture.
“Influencers” belongs to the new generation of short films, webdocs, which combine the documentary style and the online experience. Read more here.
another favorite, the experimental category winner,