frank's blog

Ecosia – Green Search Engine

Posted in ideas, web by aldorf on January 23, 2010

Fight global warming by searching the Internet, what a great idea! The Ecosia search engine is based on technology from Yahoo and Bing, which will provide the search results and sponsored links for the site. But unlike conventional search engines, the company has pledged to donate at least 80 per cent of the income it generates from sponsored links to WWF Rainforest Protection Projects in Brazil’s Amazonas region. “An average internet user can protect about 2,000 square metres of rainforest every year by using Ecosia – this is about the size of an ice hockey field. If only one per cent of global internet users accessed Ecosia for their web searches, we could save a rainforest area as big as Switzerland each year” said a spokesman for WWF.

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