frank's blog

5 Minute Walk

Posted in ideas, web by aldorf on December 8, 2009

Japanese mobile network KDDI is encouraging people to get walking around the streets of Japan. In the style of Nike+, users are being encouraged to walk with their mobile for five minutes a day or 350 meters, measuring progress via a pedometer. The website and mobile sites rank the most dedicated users, who can also attend events in Tokyo and Osaka Via www.japantrends.com

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